Data protection
privacy policy
Unless otherwise stated below, the provision of your personal data is neither legally nor contractually required, nor is it necessary for the conclusion of a contract. You are not obliged to provide the data. Failure to provide the data has no consequences. This only applies if no other information is provided in the subsequent processing operations.
"Personal data" means any information relating to an identified or identifiable natural person.
contact
responsible person
Please contact us if you wish. The contact details of the person responsible for data processing can be found in our legal notice.
When you use the contact form, we only collect your personal data (name, email address, message text) to the extent you provide it. The data processing serves the purpose of establishing contact.
If the contact is for the purpose of carrying out pre-contractual measures (e.g. advice in the event of a purchase interest, preparation of an offer) or concerns a contract already concluded between you and us, this data processing is carried out on the basis of Art. 6 Para.1 lit. b GDPR.
If contact is made for other reasons, this data processing is carried out on the basis of Art. 6 (1) (f) GDPR due to our overriding legitimate interest in processing and answering your request. In this case, you have the right to object at any time to the processing of personal data concerning you based on Art. 6 (1) (f) GDPR, for reasons arising from your particular situation.
We only use your email address to process your request. Your data will then be deleted in compliance with statutory retention periods unless you have consented to further processing and use.
orders
reviews Advertising
Data collection when writing a comment
When you comment on an article or post, we only collect your personal data (name, email address, comment text) to the extent you provide it. The processing serves the purpose of enabling commenting and displaying comments. By submitting the comment, you consent to the processing of the transmitted data. The processing is carried out on the basis of Art. 6 Paragraph 1 Letter a of GDPR with your consent. You can revoke your consent at any time by notifying us, without affecting the legality of the processing carried out on the basis of the consent until the revocation. Your personal data will then be deleted.
When your comment is published, only the name you provided published.
In addition, when you submit a comment, your IP address will be saved to prevent misuse of the comment function and to ensure the security of our information technology systems. By submitting the comment, you consent to the processing of the transmitted data. The processing is carried out on the basis of Art. 6 Para. 1 lit. a GDPR with your consent.You can revoke your consent at any time by notifying us, without affecting the legality of the processing carried out on the basis of your consent until the revocation. Your IP address will then be deleted.
Use of your personal data for sending postal advertising
We use your personal data (name, address) that we received as part of the sale of a product or service to send you advertising by post, unless you have objected to this use. The provision of this data is necessary for the conclusion of the contract. Failure to provide this data means that no contract can be concluded.
The processing is carried out on the basis of Art. 6 (1) (f) GDPR due to our overriding legitimate interest in direct advertising. You can object to this use of your address data at any time by notifying us. The contact details for exercising your right of objection can be found in the imprint.
Use of the email address for sending newsletters
We use your email address, regardless of the contract processing, exclusively for our own advertising purposes to send newsletters, provided that you have expressly consented to this. The processing is carried out on the basis of Art. 6 Paragraph 1 Letter a of GDPR with your consent. You can revoke your consent at any time without affecting the legality of the processing carried out on the basis of the consent until the revocation. You can unsubscribe from the newsletter at any time by using the corresponding link in the newsletter or by notifying us. Your email address will then be removed from the mailing list.
inventory management
use of an external inventory management system
We use a merchandise management system to process the contract as part of order processing. For this purpose, your personal data collected as part of the order will be sent to
Shopify International Limited, Victoria Buildings, 2nd Floor 1-2 Haddington Road Dublin 4, D04 XN32, Ireland
transmitted.
payment service providers
Using PayPal
All PayPal transactions are subject to the PayPal Privacy Policy, which can be found at https://www.paypal.com/de/webapps/mpp/ua/privacy-full
Use of personal data when selecting Klarna payment options
In order to offer you Klarna's payment options, we will transmit personal data, such as contact details and order data, to Klarna. This enables Klarna to assess whether you can use the payment options offered by Klarna and to adapt the payment options to your needs. General information about Klarna can be found at: https://www.klarna.com/de/ Your personal data will be processed by Klarna in accordance with the applicable data protection regulations and as set out in Klarna’s privacy policy at https://cdn.klarna.com/1.0/shared/content/legal/terms/0/de_de/privacy treated.
cookies
We use the consent management tool Consentmanager on our website from Consentmanager AB (Håltegelvägen 1b, 72348 Västerås, Sweden; “Consentmanager”).
The tool enables you to give your consent to data processing via the website, in particular the setting of cookies, as well as to exercise your right to withdraw consent you have already given.
The purpose of data processing is to obtain and document the necessary consents for data processing and thus to comply with legal obligations.
Cookies can be used for this purpose. The following information, among others, can be collected and transmitted to Consent Manager: date and time of the page visit, information about the browser you use and the device you use, anonymized IP address, opt-in and opt-out data. This data will not be passed on to other third parties.
The data processing is carried out to fulfill a legal obligation on the basis of Art. 6 (1) (c) GDPR.
Further information on data protection at Consentmanager can be found at: https://www.consentmanager.net/privacy.php
Use of GDPR Legal Cookie
We use the consent management tool GDPR Legal Cookie from beeclever GmbH (Universitätsstraße 3, 56070 Koblenz a. Rh.; "beeclever") on our website. The tool enables you to give your consent to data processing via the website, in particular the setting of cookies, as well as to exercise your right to withdraw consent you have already given.
The purpose of data processing is to obtain and document the necessary consents for data processing and thus to comply with legal obligations. Cookies can be used for this purpose. The following information can be collected and sent to beeclever transmitted: anonymized IP address, date and time of consent, URL from which the consent was sent, anonymous, random, encrypted key, consent status. This data will not be passed on to other third parties.
The data processing is carried out to fulfill a legal obligation on the basis of Art. 6 (1) (c) GDPR.
Further information on terms of use and data protection at beeclever can be found at: https://gdpr-legal-cookie.com/pages/terms-conditions as well as under https://gdpr-legal-cookie.com/pages/datenschutzerklarung .
analysis advertising tracking
Use of Google Analytics
We use the web analysis service Google Analytics from Google LLC (1600 Amphitheatre Parkway, Mountain View, CA 94043, USA; "Google") on our website. If you are habitually resident in the European Economic Area or Switzerland, Google Ireland Limited (Gordon House, Barrow Street, Dublin 4, Ireland) is the controller responsible for your data. Google Ireland Limited is therefore the company affiliated with Google that is responsible for processing your data and compliance with applicable data protection laws.
The data processing serves the purpose of analyzing this website and its visitors as well as for marketing and advertising purposes. For this purpose, Google will use the information obtained on behalf of the operator of this website to evaluate your use of the website, to compile reports on website activities and to provide the website operator with other services related to website activity and internet usage. The following information may be collected, among others: IP address, date and time of the page visit, click path, information about the browser you use and the device you use, pages visited, referrer URL (website via which you accessed our website), location data, purchasing activities. The IP address transmitted by your browser as part of Google Analytics will not be merged with other Google data.
Google Analytics uses technologies such as cookies, web storage in the browser and tracking pixels, which enable an analysis of your use of the website. The information generated in this way about your use of this website is usually transferred to a Google server in the USA and stored there. There is no adequacy decision from the EU Commission for the USA. The data transfer takes place, among other things,a based on standard contractual clauses as appropriate safeguards for the protection of personal data, available at: https://policies.google.com/privacy/frameworks and https://business.safety.google/adsprocessorterms/ . Both Google and US government agencies have access to your data. Google may link your data to other data, such as your search history, your personal accounts, your usage data from other devices, and any other data Google has about you.
IP anonymization is activated on this website. This means that your IP address will be shortened by Google within member states of the European Union or in other contracting states to the Agreement on the European Economic Area. Only in exceptional cases will the full IP address be transmitted to a Google server in the USA and shortened there.
Your personal data is processed on the basis of Art. 6 (1) (f) GDPR due to our overriding legitimate interest in designing the website in a needs-based and targeted manner. You have the right to object to the processing of personal data concerning you at any time for reasons related to your particular situation.
You can prevent Google from collecting the data generated by Google Analytics and relating to your use of the website (including your IP address) and from processing this data by Google by downloading and installing the browser plug-in available under the following link: https://tools.google.com/dlpage/gaoptout?hl=de
To prevent data collection and storage by Google Analytics across devices, you can set an opt-out cookie. Opt-out cookies prevent your data from being collected in the future when you visit this website. You must opt out on all systems and devices used for this to have a comprehensive effect. If you delete the opt-out cookie, requests will be sent to Google again. If you click here, the opt-out cookie will be set: Disable Google Analytics .
For more information on terms of use and privacy policy, please visit https://www.google.com/analytics/terms/de.html or under https://www.google.de/intl/de/policies/ as well as under https://policies.google.com/technologies/cookies?hl=de .
Use of the Facebook Pixel
We use the remarketing function “Custom Audiences” of Facebook Ireland Limited (4 Grand Canal Square, Grand Canal Harbour, Dublin 2, Ireland “Facebook”) on our website.
Facebook Ireland and we are jointly responsible for the collection of your data when integrating the service and the transmission of this data to Facebook. The basis for this is an agreement between us and Facebook Ireland on the joint processing of personal data, in which the respective responsibilities are specified. The agreement is available at https://www.facebook.com/legal/controller_addendum We are then responsible in particular for fulfilling the information obligations pursuant to Art. 13 and 14 GDPR, for complying with the security requirements of Art. 32 GDPR with regard to the correct technical implementation and configuration of the service, and for complying with the obligations under Art. 33 and 34 GDPR, insofar as a breach of the protection of personal data affects our obligations under the agreement on joint processing. Facebook Ireland is responsible for enabling the rights of those affected in accordance with Art. 15 - 20 GDPR, for complying with the security requirements of Art. 32 GDPR with regard to the security of the service, and for fulfilling the obligations under Art.33, 34 GDPR, insofar as a breach of the protection of personal data affects Facebook Ireland's obligations under the Joint Processing Agreement.
The purpose of the application is to target website visitors with interest-based advertising on the social network Facebook. For this purpose, the Facebook remarketing tag has been implemented on the website. This tag establishes a direct connection to the Facebook servers when you visit the website. This sends the Facebook server information about which of our pages you have visited. Facebook assigns this information to your personal Facebook user account. When you visit the social network Facebook, you will then be shown personalized, interest-based Facebook ads.
Your data may be transferred to the USA. There is no adequacy decision by the EU Commission for the USA. The data transfer takes place on the basis of standard contractual clauses, among other things. as appropriate safeguards for the protection of personal data, available at: https://www.facebook.com/legal/EU_data_transfer_addendum .
Your personal data is processed on the basis of Art. 6 (1) (f) GDPR due to our overriding legitimate interest in targeting site visitors with interest-based advertising. You have the right to object to the processing of personal data concerning you at any time for reasons related to your particular situation. You can use the remarketing feature “Custom Audiences” here deactivate.
For more information about the collection and use of data by Facebook, your rights in this regard and options for protecting your privacy, please see Facebook’s privacy policy at https://www.facebook.com/about/privacy/ .
Plug-ins and Others
use of YouTube
We use the function for embedding YouTube videos from Google Ireland Limited (Gordon House, Barrow Street, Dublin 4, Ireland; “YouTube”) on our website. YouTube is an affiliated company of Google LLC (1600 Amphitheatre Parkway, Mountain View, CA 94043, USA; “Google”).
The function displays videos stored on YouTube in an iFrame on the website. The "Extended data protection mode" option is activated. This means that YouTube does not store any information about visitors to the website. Only when you watch a video is information about it transmitted to YouTube and stored there. Your data may be transmitted to the USA. There is no adequacy decision from the EU Commission for the USA. The data transfer takes place on the basis of standard contractual clauses as appropriate guarantees for the protection of personal data, which can be viewed at: https://policies.google.com/privacy/frameworks .
Your personal data is processed on the basis of Art. 6 (1) (f) GDPR due to our overriding legitimate interest in designing the website in a needs-based and targeted manner. You have the right to object to the processing of personal data concerning you at any time for reasons related to your particular situation.
For more information about the collection and use of data by YouTube and Google, your rights in this regard and options for protecting your privacy, please see YouTube’s privacy policy at https://www.youtube.com/t/privacy .
Rights of data subjects and storage period
duration of storage
After the contract has been fully processed, the data will initially be stored for the duration of the warranty period, then taking into account statutory retention periods, in particular tax and commercial law retention periods, and then deleted after the deadline has expired, unless you have consented to further processing and use.
rights of the data subject
If the legal requirements are met, you have the following rights under Art. 15 to 20 GDPR: Right to information, to rectification, to erasure, to restriction of processing, to data portability.
Furthermore, according to Art. 21 Para. 1 GDPR, you have the right to object to processing based on Art. 6 Para. 1 f GDPR and to processing for direct marketing purposes.
right to lodge a complaint with the supervisory authority
According to Art. 77 GDPR, you have the right to complain to the supervisory authority if you believe that the processing of your personal data is not lawful.
You can lodge a complaint with the supervisory authority responsible for us, which you can reach using the following contact details:
State Commissioner for Data Protection and Freedom of Information North Rhine-Westphalia
PO Box 20 04 44
40102 Düsseldorf
Tel.: +49 211 384240
Fax: +49 211 38424999
E-mail:poststelle@ldi.nrw.de
right of objection
If the personal data processing listed here is based on our legitimate interest in accordance with Art. 6 (1) (f) GDPR, you have the right to object to this processing at any time with effect for the future for reasons arising from your particular situation.
Once you have objected, the processing of the data in question will be stopped unless we can demonstrate compelling legitimate grounds for the processing which outweigh your interests, rights and freedoms, or if the processing serves to assert, exercise or defend legal claims.
If the personal data is processed for direct marketing purposes, you can object to this processing at any time by notifying us. After the objection has been made, we will stop processing the data concerned for direct marketing purposes.
last update: 01.12.2021
Unless otherwise stated below, the provision of your personal data is neither legally nor contractually required, nor is it necessary for the conclusion of a contract. You are not obliged to provide the data. Failure to provide the data has no consequences. This only applies if no other information is provided in the subsequent processing operations.
"Personal data" means any information relating to an identified or identifiable natural person.
server log files
You can visit our websites without providing any personal information.
Every time you access our website, usage data is transmitted to us or our web host/IT service provider through your Internet browser and stored in protocol data (so-called server log files). This stored data includes, for example, the name of the page accessed, the date and time of access, the IP address, the amount of data transferred and the requesting provider. The processing is carried out on the basis of Art. 6 Para. 1 lit. f GDPR due to our overriding legitimate interest in ensuring the trouble-free operation of our website and to improve our offering.
Your data will be transferred to Canada, among other places. The EU Commission has issued an adequacy decision for data transfers to Canada.contact
responsible person
Please contact us if you wish. The contact details of the person responsible for data processing can be found in our legal notice.
customer's initiative contact via email
If you initiate business contact with us by email, we will only collect your personal data (name, email address, message text) to the extent you provide it. The data processing serves to process and answer your contact request.
If the contact is for the implementation of pre-contractual measures (e.g. advice in the event of interest in purchasing, preparation of an offer) or concerns a contract already concluded between you and us, this data processing is carried out on the basis of Art. 6 (1) (b) GDPR.
If contact is made for other reasons, this data processing is carried out on the basis of Art. 6 (1) (f) GDPR due to our overriding legitimate interest in processing and answering your request. In this case, you have the right to object at any time to the processing of personal data concerning you based on Art. 6 (1) (f) GDPR, for reasons arising from your particular situation.
We only use your email address to process your request. Your data will then be deleted in compliance with statutory retention periods unless you have consented to further processing and use.
When you use the contact form, we only collect your personal data (name, email address, message text) to the extent you provide it. The data processing serves the purpose of establishing contact.
If the contact is for the purpose of carrying out pre-contractual measures (e.g. advice in the event of a purchase interest, preparation of an offer) or concerns a contract already concluded between you and us, this data processing is carried out on the basis of Art. 6 Para.1 lit. b GDPR.
If contact is made for other reasons, this data processing is carried out on the basis of Art. 6 (1) (f) GDPR due to our overriding legitimate interest in processing and answering your request. In this case, you have the right to object at any time to the processing of personal data concerning you based on Art. 6 (1) (f) GDPR, for reasons arising from your particular situation.
We only use your email address to process your request. Your data will then be deleted in compliance with statutory retention periods unless you have consented to further processing and use.
orders
Collection, processing and transfer of personal data when placing orders
When you place an order, we only collect and process your personal data to the extent that this is necessary to fulfil and process your order and to process your enquiries. The provision of the data is necessary for the conclusion of the contract. Failure to provide the data means that no contract can be concluded. The processing is carried out on the basis of Art. 6 Para. 1 lit. b GDPR and is necessary for the fulfilment of a contract with you.
Your data will be passed on, for example, to the shipping companies and dropshipping providers you have chosen, payment service providers, service providers for order processing and IT service providers. In all cases, we strictly adhere to the legal requirements. The scope of data transmission is limited to a minimum.
Your data will be transferred to Canada, among other places. The EU Commission has issued an adequacy decision for data transfers to Canada.reviews Advertising
Data collection when writing a comment
When you comment on an article or post, we only collect your personal data (name, email address, comment text) to the extent you provide it. The processing serves the purpose of enabling commenting and displaying comments. By submitting the comment, you consent to the processing of the transmitted data. The processing is carried out on the basis of Art. 6 Paragraph 1 Letter a of GDPR with your consent. You can revoke your consent at any time by notifying us, without affecting the legality of the processing carried out on the basis of the consent until the revocation. Your personal data will then be deleted.
When your comment is published, only the name you provided published.
In addition, when you submit a comment, your IP address will be saved to prevent misuse of the comment function and to ensure the security of our information technology systems. By submitting the comment, you consent to the processing of the transmitted data. The processing is carried out on the basis of Art. 6 Para. 1 lit. a GDPR with your consent.You can revoke your consent at any time by notifying us, without affecting the legality of the processing carried out on the basis of your consent until the revocation. Your IP address will then be deleted.
Use of your personal data for sending postal advertising
We use your personal data (name, address) that we received as part of the sale of a product or service to send you advertising by post, unless you have objected to this use. The provision of this data is necessary for the conclusion of the contract. Failure to provide this data means that no contract can be concluded.
The processing is carried out on the basis of Art. 6 (1) (f) GDPR due to our overriding legitimate interest in direct advertising. You can object to this use of your address data at any time by notifying us. The contact details for exercising your right of objection can be found in the imprint.
Use of the email address for sending newsletters
We use your email address, regardless of the contract processing, exclusively for our own advertising purposes to send newsletters, provided that you have expressly consented to this. The processing is carried out on the basis of Art. 6 Paragraph 1 Letter a of GDPR with your consent. You can revoke your consent at any time without affecting the legality of the processing carried out on the basis of the consent until the revocation. You can unsubscribe from the newsletter at any time by using the corresponding link in the newsletter or by notifying us. Your email address will then be removed from the mailing list.
inventory management
use of an external inventory management system
We use a merchandise management system to process the contract as part of order processing. For this purpose, your personal data collected as part of the order will be sent to
Shopify International Limited, Victoria Buildings, 2nd Floor 1-2 Haddington Road Dublin 4, D04 XN32, Ireland
transmitted.
payment service providers
Using PayPal
All PayPal transactions are subject to the PayPal Privacy Policy, which can be found at https://www.paypal.com/de/webapps/mpp/ua/privacy-full
Use of personal data when selecting Klarna payment options
In order to offer you Klarna's payment options, we will transmit personal data, such as contact details and order data, to Klarna. This enables Klarna to assess whether you can use the payment options offered by Klarna and to adapt the payment options to your needs. General information about Klarna can be found at: https://www.klarna.com/de/ Your personal data will be processed by Klarna in accordance with the applicable data protection regulations and as set out in Klarna’s privacy policy at https://cdn.klarna.com/1.0/shared/content/legal/terms/0/de_de/privacy treated.
cookies
Our website uses cookies. Cookies are small text files that are stored in the Internet browser or by the Internet browser on the computer system of a user.When a user visits a website, a cookie can be stored on the user's operating system. This cookie contains a characteristic string of characters that allows the browser to be uniquely identified when the website is visited again.
Cookies are stored on your computer. You therefore have full control over the use of cookies. By selecting the appropriate technical settings in your Internet browser, you can be notified before cookies are set and decide individually whether to accept them, as well as prevent the cookies from being stored and the data they contain from being transmitted. Cookies that have already been stored can be deleted at any time. However, we would like to point out that you may then not be able to use all of the functions of this website to their full extent.
The links below will tell you how to manage (including deactivate) cookies in the most important browsers:
Chrome: https://support.google.com/accounts/answer/61416?hl=de
Internet Explorer: https://support.microsoft.com/de-de/help/17442/windows-internet-explorer-delete-manage-cookies
Internet Explorer: https://support.microsoft.com/de-de/help/17442/windows-internet-explorer-delete-manage-cookies
Mozilla Firefox: https://support.mozilla.org/de/kb/cookies-erlauben-und-ablehnen
Technically necessary cookies
Unless otherwise stated in the privacy policy below, we only use these technically necessary cookies for the purpose of making our service more user-friendly, effective and secure. Cookies also enable our systems to recognize your browser even after you change pages and to offer you services. Some functions of our website cannot be offered without the use of cookies. For these, it is necessary that the browser is recognized even after you change pages.
The use of cookies or similar technologies is based on Section 25 Paragraph 2 TTDSG. The processing of your personal data is based on Art. 6 Paragraph 1 Letter f GDPR due to our overriding legitimate interest to ensure the optimal functionality of the website and a user-friendly and effective design of our offering.
You have the right to object to the processing of personal data concerning you at any time for reasons related to your particular situation.
Use of Consent ManagerWe use the consent management tool Consentmanager on our website from Consentmanager AB (Håltegelvägen 1b, 72348 Västerås, Sweden; “Consentmanager”).
The tool enables you to give your consent to data processing via the website, in particular the setting of cookies, as well as to exercise your right to withdraw consent you have already given.
The purpose of data processing is to obtain and document the necessary consents for data processing and thus to comply with legal obligations.
Cookies can be used for this purpose. The following information, among others, can be collected and transmitted to Consent Manager: date and time of the page visit, information about the browser you use and the device you use, anonymized IP address, opt-in and opt-out data. This data will not be passed on to other third parties.
The data processing is carried out to fulfill a legal obligation on the basis of Art. 6 (1) (c) GDPR.
Further information on data protection at Consentmanager can be found at: https://www.consentmanager.net/privacy.php
Use of GDPR Legal Cookie
We use the consent management tool GDPR Legal Cookie from beeclever GmbH (Universitätsstraße 3, 56070 Koblenz a. Rh.; "beeclever") on our website. The tool enables you to give your consent to data processing via the website, in particular the setting of cookies, as well as to exercise your right to withdraw consent you have already given.
The purpose of data processing is to obtain and document the necessary consents for data processing and thus to comply with legal obligations. Cookies can be used for this purpose. The following information can be collected and sent to beeclever transmitted: anonymized IP address, date and time of consent, URL from which the consent was sent, anonymous, random, encrypted key, consent status. This data will not be passed on to other third parties.
The data processing is carried out to fulfill a legal obligation on the basis of Art. 6 (1) (c) GDPR.
Further information on terms of use and data protection at beeclever can be found at: https://gdpr-legal-cookie.com/pages/terms-conditions as well as under https://gdpr-legal-cookie.com/pages/datenschutzerklarung .
analysis advertising tracking
Use of Google Analytics
We use the web analysis service Google Analytics from Google LLC (1600 Amphitheatre Parkway, Mountain View, CA 94043, USA; "Google") on our website. If you are habitually resident in the European Economic Area or Switzerland, Google Ireland Limited (Gordon House, Barrow Street, Dublin 4, Ireland) is the controller responsible for your data. Google Ireland Limited is therefore the company affiliated with Google that is responsible for processing your data and compliance with applicable data protection laws.
The data processing serves the purpose of analyzing this website and its visitors as well as for marketing and advertising purposes. For this purpose, Google will use the information obtained on behalf of the operator of this website to evaluate your use of the website, to compile reports on website activities and to provide the website operator with other services related to website activity and internet usage. The following information may be collected, among others: IP address, date and time of the page visit, click path, information about the browser you use and the device you use, pages visited, referrer URL (website via which you accessed our website), location data, purchasing activities. The IP address transmitted by your browser as part of Google Analytics will not be merged with other Google data.
Google Analytics uses technologies such as cookies, web storage in the browser and tracking pixels, which enable an analysis of your use of the website. The information generated in this way about your use of this website is usually transferred to a Google server in the USA and stored there. There is no adequacy decision from the EU Commission for the USA. The data transfer takes place, among other things,a based on standard contractual clauses as appropriate safeguards for the protection of personal data, available at: https://policies.google.com/privacy/frameworks and https://business.safety.google/adsprocessorterms/ . Both Google and US government agencies have access to your data. Google may link your data to other data, such as your search history, your personal accounts, your usage data from other devices, and any other data Google has about you.
IP anonymization is activated on this website. This means that your IP address will be shortened by Google within member states of the European Union or in other contracting states to the Agreement on the European Economic Area. Only in exceptional cases will the full IP address be transmitted to a Google server in the USA and shortened there.
Your personal data is processed on the basis of Art. 6 (1) (f) GDPR due to our overriding legitimate interest in designing the website in a needs-based and targeted manner. You have the right to object to the processing of personal data concerning you at any time for reasons related to your particular situation.
You can prevent Google from collecting the data generated by Google Analytics and relating to your use of the website (including your IP address) and from processing this data by Google by downloading and installing the browser plug-in available under the following link: https://tools.google.com/dlpage/gaoptout?hl=de
To prevent data collection and storage by Google Analytics across devices, you can set an opt-out cookie. Opt-out cookies prevent your data from being collected in the future when you visit this website. You must opt out on all systems and devices used for this to have a comprehensive effect. If you delete the opt-out cookie, requests will be sent to Google again. If you click here, the opt-out cookie will be set: Disable Google Analytics .
For more information on terms of use and privacy policy, please visit https://www.google.com/analytics/terms/de.html or under https://www.google.de/intl/de/policies/ as well as under https://policies.google.com/technologies/cookies?hl=de .
We use the remarketing function “Custom Audiences” of Facebook Ireland Limited (4 Grand Canal Square, Grand Canal Harbour, Dublin 2, Ireland “Facebook”) on our website.
Facebook Ireland and we are jointly responsible for the collection of your data when integrating the service and the transmission of this data to Facebook. The basis for this is an agreement between us and Facebook Ireland on the joint processing of personal data, in which the respective responsibilities are specified. The agreement is available at https://www.facebook.com/legal/controller_addendum We are then responsible in particular for fulfilling the information obligations pursuant to Art. 13 and 14 GDPR, for complying with the security requirements of Art. 32 GDPR with regard to the correct technical implementation and configuration of the service, and for complying with the obligations under Art. 33 and 34 GDPR, insofar as a breach of the protection of personal data affects our obligations under the agreement on joint processing. Facebook Ireland is responsible for enabling the rights of those affected in accordance with Art. 15 - 20 GDPR, for complying with the security requirements of Art. 32 GDPR with regard to the security of the service, and for fulfilling the obligations under Art.33, 34 GDPR, insofar as a breach of the protection of personal data affects Facebook Ireland's obligations under the Joint Processing Agreement.
The purpose of the application is to target website visitors with interest-based advertising on the social network Facebook. For this purpose, the Facebook remarketing tag has been implemented on the website. This tag establishes a direct connection to the Facebook servers when you visit the website. This sends the Facebook server information about which of our pages you have visited. Facebook assigns this information to your personal Facebook user account. When you visit the social network Facebook, you will then be shown personalized, interest-based Facebook ads.
Your data may be transferred to the USA. There is no adequacy decision by the EU Commission for the USA. The data transfer takes place on the basis of standard contractual clauses, among other things. as appropriate safeguards for the protection of personal data, available at: https://www.facebook.com/legal/EU_data_transfer_addendum .
Your personal data is processed on the basis of Art. 6 (1) (f) GDPR due to our overriding legitimate interest in targeting site visitors with interest-based advertising. You have the right to object to the processing of personal data concerning you at any time for reasons related to your particular situation. You can use the remarketing feature “Custom Audiences” here deactivate.
For more information about the collection and use of data by Facebook, your rights in this regard and options for protecting your privacy, please see Facebook’s privacy policy at https://www.facebook.com/about/privacy/ .
Plug-ins and Others
use of YouTube
We use the function for embedding YouTube videos from Google Ireland Limited (Gordon House, Barrow Street, Dublin 4, Ireland; “YouTube”) on our website. YouTube is an affiliated company of Google LLC (1600 Amphitheatre Parkway, Mountain View, CA 94043, USA; “Google”).
The function displays videos stored on YouTube in an iFrame on the website. The "Extended data protection mode" option is activated. This means that YouTube does not store any information about visitors to the website. Only when you watch a video is information about it transmitted to YouTube and stored there. Your data may be transmitted to the USA. There is no adequacy decision from the EU Commission for the USA. The data transfer takes place on the basis of standard contractual clauses as appropriate guarantees for the protection of personal data, which can be viewed at: https://policies.google.com/privacy/frameworks .
Your personal data is processed on the basis of Art. 6 (1) (f) GDPR due to our overriding legitimate interest in designing the website in a needs-based and targeted manner. You have the right to object to the processing of personal data concerning you at any time for reasons related to your particular situation.
For more information about the collection and use of data by YouTube and Google, your rights in this regard and options for protecting your privacy, please see YouTube’s privacy policy at https://www.youtube.com/t/privacy .
Rights of data subjects and storage period
duration of storage
After the contract has been fully processed, the data will initially be stored for the duration of the warranty period, then taking into account statutory retention periods, in particular tax and commercial law retention periods, and then deleted after the deadline has expired, unless you have consented to further processing and use.
rights of the data subject
If the legal requirements are met, you have the following rights under Art. 15 to 20 GDPR: Right to information, to rectification, to erasure, to restriction of processing, to data portability.
Furthermore, according to Art. 21 Para. 1 GDPR, you have the right to object to processing based on Art. 6 Para. 1 f GDPR and to processing for direct marketing purposes.
right to lodge a complaint with the supervisory authority
According to Art. 77 GDPR, you have the right to complain to the supervisory authority if you believe that the processing of your personal data is not lawful.
You can lodge a complaint with the supervisory authority responsible for us, which you can reach using the following contact details:
State Commissioner for Data Protection and Freedom of Information North Rhine-Westphalia
PO Box 20 04 44
40102 Düsseldorf
Tel.: +49 211 384240
Fax: +49 211 38424999
E-mail:poststelle@ldi.nrw.de
right of objection
If the personal data processing listed here is based on our legitimate interest in accordance with Art. 6 (1) (f) GDPR, you have the right to object to this processing at any time with effect for the future for reasons arising from your particular situation.
Once you have objected, the processing of the data in question will be stopped unless we can demonstrate compelling legitimate grounds for the processing which outweigh your interests, rights and freedoms, or if the processing serves to assert, exercise or defend legal claims.
If the personal data is processed for direct marketing purposes, you can object to this processing at any time by notifying us. After the objection has been made, we will stop processing the data concerned for direct marketing purposes.
last update: 01.12.2021
